Independent agency · Licensed in 33 states + D.C.

Life insurance

Protection for the people who count on you

Life insurance pays a benefit to the people you choose when you pass away. The right type and amount depend on what you want that money to do. Here’s how to think it through.

Why people buy it

What life insurance can do

Income replacement

Help your family keep paying the bills if your paycheck stops.

Mortgage & debt protection

Pay off or keep up with the mortgage, car loans and other debts.

Children & dependents

Fund childcare, education and everyday living until kids are grown.

Final expenses

Cover funeral, burial or cremation costs and final bills.

Legacy planning

Leave money to family, a charity or the next generation.

Business obligations

Fund buy-sell agreements, key-person needs or business loans.

Long-term financial planning

Some permanent policies build cash value you may access later.

Compare

The main types, side by side

A general overview. Features, riders and availability vary by insurance company, policy and state.

TypeHow long it lastsPremiumCash valueOften used for
Term Life10–30 yearsLevel for the termNoneLowest cost for a large amount of coverage during working yearsDetails →
Whole LifeLifetimeLevel, guaranteedGuaranteed growthGuarantees and lifetime coverageDetails →
Indexed Universal LifeLifetime, if fundedFlexibleInterest linked to an index, with a floor and capProtection plus long-term cash-value accumulationDetails →
Final ExpenseLifetimeLevelSmallFuneral and final bills with simplified underwritingDetails →
Mortgage ProtectionOften matches your loanUsually levelDepends on policyHelping your family keep the homeDetails →
Children’s LifeLifetimeLevelYes (permanent plans)Starting permanent coverage earlyDetails →

Choosing

How to decide what fits

Most people start with three questions: How long do I need coverage? How much would my family need? What can I comfortably afford?

Temporary needs, like raising children or paying a mortgage, often point to term life. Lifelong needs, like final expenses or leaving a legacy, often point to permanent coverage. Many families combine both.

Estimate your coverage need with our calculator →

  • Temporary needTerm life is usually the most affordable way to cover a specific period.
  • Lifelong needWhole life, IUL and final expense can last your entire life if kept in force.
  • Cash-value goalsPermanent policies may build cash value — with costs, limits and trade-offs to understand.
  • Health historyUnderwriting varies by company. We compare where your health profile may fit best.

Talk with a licensed agent

Protect what you’ve built. Plan for what’s ahead.

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